I was off-line over Easter and came back to a big surprise. Hugh MacLeod of www.gapingvoid.com had teamed up with “a small software concern in Redmond Washington” called Microsoft (disclosure; an Edelman client). I have had kippers with Hugh (really) and interviewed him a couple of times and so know him a little and I have worked as a consultant to Microsoft for many years, so it was a bit like hearing two friends had got married and you had no idea they were even seeing each other. But it is a match made in heaven. Just reading the posts and especially the comments you witness two very different brands and voices coming together (with the crowd) in a way that changes both of them. The great thing I have always loved about Hugh’s cartoons is that they are so relevent to real life and it is typical of him to be interested now in the BIG one that the overwhelming majority of us use every day rather than some Valley start-up which is intellectually fascinating and fashionable for a while, but may be just another VC’s wet dream. It will be fascinating to see how it develops. And congratulations to Steve Clayton at Microsoft for having the vision and the courage to see this through. I only wish I’d thought about it and then I could bill you for the idea.
[tags] Microsoft, Hugh MacLeod [/tags]