Viral is an outcome not a strategy

Few can have escaped the Rick Roll – Rick Astley video viral meme. How an earth did that start? Here’s a new one (to me) below. And here’s Anthony on the subject.

[tags] Viral; Anthony Mayfield [/tags]

Categories Technology

3 thoughts on “Viral is an outcome not a strategy

  1. Antony Mayfield's avatar

    Oh thank you thank you thank you – that’s the best Rick Astley video i’ve seen yet…

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  2. Chris Norton's avatar

    Genius – hilarious…

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  3. The Challenge of Communicopia's avatar

    Thank you for finally telling me what this rick-rolling business is all about! I can’t wait to share it with some of my German friends as this song appears embarassingly frequently here – I’m sure Rick makes quite a good living on German royalties alone.

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