SixtySecondView is a series of occasional one minute (well, some are a bit longer I admit) viewpoints with a communications, research and marketing flavour.
I liked United’s response when they finally came to their senses (after 500,000 Facebook views) …they described the film as a “unique learning opportunity” and issued a statement via Twitter, which read: “This has struck a chord [with] us and we’ve contacted him directly to make it right.” They have also committed to using the film internally “to promote better customer service.”
sixtysecondview.blog 
I liked United’s response when they finally came to their senses (after 500,000 Facebook views) …they described the film as a “unique learning opportunity” and issued a statement via Twitter, which read: “This has struck a chord [with] us and we’ve contacted him directly to make it right.” They have also committed to using the film internally “to promote better customer service.”
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This made it onto the Today Programme this morning – two weeks after you spotted the story.
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